AI visibility study · Australia
Does AI even know your business?
I asked ChatGPT, Claude and Gemini which accounting software they'd recommend in Australia. Some brands they love. Some they barely notice.
78%
Xero picked first
6%
MYOB picked first, despite 79% mentions
0
QuickBooks first picks
20 of 30
questions where all 3 AIs agreed
01 · Visibility
Mentioned isn't recommended.
MentionedPicked first
QuickBooks is in 68% of answers. Never picked first.
02 · Why
Why AI picks who it picks.
03 · Agreement
Same question, different winners.
| Question | ChatGPT | Claude | Gemini | Result |
|---|
ChatGPT
Claude
GeminiClick any row to read what each AI said.
04 · Niches
Small brands win by owning one audience.
| Who's asking | ChatGPT | Claude | Gemini | Paired with |
|---|
Rounded beat Xero for freelancers.
05 · Every answer
Read exactly what each AI said.
06 · Sources98% of ChatGPT's links were brand websites.
06 · Sources
98% of ChatGPT's links were brand websites.
07 · ImproveHow to improve your AI presence.
07 · Improve
How to improve your AI presence.
Repeat every month
BrandViz.AI
Runs this whole loop for you, then ships the fixes to your site.
Their case study: OpenPharmacy became the #1 AI-cited eScript source in Australia in 30 days.
See the case study